I think of User Interfaces and User experience as the shortest and simplest path to the task of developing streamlined interaction that is both intuitive and stylish. I always take into account leading technologies and techniques, such as HTLM5 and responsive design.
I take a simple yet classic approach to photography, by shooting digital as if it were film. It is my responsibility to take the time to make sure that every shot is properly lit and composed. I find this offers my clients an enhanced product. In using this classic approach, I limit the necessity of ‘post processing’ a photo to make it work. This provides more time for the creative process and ensures faster turn-around and dynamic photographs.
Sometimes, I desire to blow off a little artistic steam and create something merely for my own enjoyment. I often find that working briefly on ideas that are unconnected to a client bring out a new inspired flow, letting me flex mental muscles. This makes me a better architect for my client’s projects.
I have a deep appreciation for classic materials, and I genuinely enjoy using traditional textures and colors in unique modern directions. The flexibility of working with the latest tools and appreciating the time-tested ones, as well as the ability to combine mediums, allows me to utilize a full, innovative palette that has no bounds.
I believe videos should portray life. When it comes to shooting video for the purpose of an advertisement, I strive to show the product or service. It is imperative to show how it affects the end user, and how it will play an important part in their lives.